CNBC’s The Profit found Marcus Lemonis in Chicago, investing in and transforming Windward Boardshop to W82—and delivering its best episode in a while.
The Profit
Marcus Lemonis on criticism of The Partner, his mistakes, and its future
An interview with The Profit’s Marcus Lemonis about his CNBC show The Partner, which concluded its first season when he named Julianna Reed as his partner.
The Partner has a people problem
With just two episodes left, I cannot see any of the people on The Partner actually becoming Marcus Lemonis’ actual partner.
A review of The Partner’s premiere, ‘Ten candidates, one partner’
In its first episode, Marcus Lemonis’ new CNBC series The Partner definitely reminded me of another show—but it was not The Apprentice, the show that this competition was immediately compared to when it was first announced last January.
The Profit spin-off The Partner now has a debut date, cast, and trailer
CNBC announced the cast and debut date for Marcus Lemonis’ The Partner, a spin-off of The Profit, on which he’ll find someone to help run his businesses.
How visiting Cuba and partnering with a celebrity changed The Profit
The Profit’s special episode “The Profit in Cuba,” and its season four episode “Los Gemelos,” which featured George Lopez, both shook up the show’s formula.
Trailer, businesses for The Profit’s fourth season released
CNBC has released details about The Profit season four, which debuts Aug. 23 and features 11 businesses, many of which are in the Los Angeles area.
Why The Profit is now better than ever
A check-in on CNBC’s The Profit and its check-ins on its businesses, which have made Marcus Lemonis’ show even better.
Why The Profit Marcus Lemonis needed to spin-off The Partner
After three seasons of investing in small businesses and taking control, The Profit star Marcus Lemonis needs help.
“I sat down with Jim, and I said, Look, Jim, I can’t continue to just make Profit episodes. They’re taxing on me emotionally, they’re taxing on me physically,” Marcus Lemonis told me yesterday afternoon, sitting on a couch in the lobby of a hotel.
A new type of episode for The Profit season 3
The reality TV business makeover show’s version of sitcom clip shows are update episodes that check back in on the businesses. But they tend to be, at best, padded with recaps, offering nothing of any real substance. At worst, they’re embarrassing. The Profit is not the kind of makeover show where some yelling, new furniture,… continue reading
The Profit may back out of Indiana episode over RFRA
The Profit star Marcus Lemonis is joining the opposition to Indiana’s Religious Freedom Restoration Act, saying a planned Indiana investment may not happen. He plans to be in Columbus, Indiana, next week to film an episode of the CNBC series, but could back out if changes to Indiana’s passage of a RFRA don’t move forward. Lemonis’ real investments in small… continue reading
Highlights from the long-awaited The Profit update
The Profit concluded its third season with an update episode, which was long-awaited because the episodes often feel like they end without true resolution. This isn’t a show where someone goes in, yells, repaints, and leaves; these are real businesses with ongoing investments, so that makes sense, but it doesn’t make for clean narrative arcs on… continue reading
Marcus Lemonis says tonight’s The Profit is “near and dear” to him
Marcus Lemonis, star of The Profit, has asked his social media followers to “share in” tonight’s episode of his CNBC show, calling it a “holiday gift” that’s “very near and dear to me.” He also says that it is a highlight of his three seasons investing in businesses and making the series. Marcus wrote on… continue reading
Crumbs bakery saved by The Profit’s Marcus Lemonis
The Profit star Marcus Lemonis is buying Crumbs Bake Shop, the cupcake store that closed its stores Monday night. The store has fans, like the person who bought a “last” cupcake for $255, but it had been suffering financially recently. Late Friday, Marcus Lemonis, and his partner in the venture, Fischer Enterprises, announced along with… continue reading
Why CNBC’s The Profit is so great: reality
A few weeks ago, CNBC debuted a new series into a crowded space: The Profit. Like other makeover shows, it features an experienced person going in to challenged or failing businesses and making it over. The difference here is reminiscent of Shark Tank: Marcus Lemonis invests his own money in the businesses that he’s taking… continue reading