Two days after announcing the late-June return of Big Brother, CBS has announced the start date for its other major summer reality show: the U.S. version of U.K. hit Love Island.
When it premieres in July, the romance-themed show will air every single weeknight for five weeks, for a total of 22 episodes.
That’s a more-frequent schedule than Big Brother, though BB runs for three months, and this will be on the air for just five weeks.
Love Island will have one week more than Paradise Hotel’s month-long run, though the Fox show only aired three episodes per week, which were just recently cut to one when Paradise Hotel flopped in the ratings.
Love Island premieres Tuesday, July 9, and concludes Wednesday, Aug. 7, airing every weeknight at 8 p.m. ET.
That schedule explains why Big Brother is moving to 9 p.m. timeslots in July for both its weekday editions: on both Wednesdays and Thursdays, BB21 will be preceded by Love Island.
The cast has not yet been announced, but it will be filmed in Fiji, which is also the current forever home of CBS’ Survivor—in no small part because it offers a significant rebate to productions that film there.
The network did release this preview:
CBS’ alternative programming executive, Sharon Vuong, said in a press release:
“As the buzziest reality show in the U.K., Love Island has won the hearts of viewers across the pond as well as around the world, creating appointment viewing and fanfare for audiences everywhere. We are thrilled to bring our version of this cultural phenomenon to CBS. This fun, light-hearted series is like watching your favorite romantic comedy five nights a week!”
Here’s CBS’ description of its version, which is produced by ITV America:
“Love Island begins as a group of single ‘Islanders’ come together in a stunning villa in Fiji, ready to embark on a summer of love, friendships and, ultimately, relationships. Every few days the Islanders must couple-up—those who fail to find a partner to couple up with risk being dumped from the island. Islanders are on the lookout for romance, but the road to love doesn’t always run smoothly. Challenges abound with new Islander arrivals and dramatic twists as friendships and relationships form. In addition to choosing their partners wisely, Islanders must also win the hearts of viewers who have the opportunity to shape events on screen and ultimately crown one lucky couple the winner, who will then have the chance to walk away with both love and the cash prize.”
That’s essentially the exact same format as Paradise Hotel—which originated the format back in 2003, and kept it for this year’s reboot.
Will this succeed where Fox’s version did not?