Skip to Content
reality TV reviews, news, and analysis since 2000

The new GBBO drops innuendo for a ‘modern and future-facing’ tone

The new GBBO drops innuendo for a ‘modern and future-facing’ tone
The new Great British Baking Show cast: judge Paul Hollywood, hosts Sandi Toksvig and Noel Fielding, and judge Prue Leith.

The new Channel 4 version of The Great British Bake Off, aka The Great British Baking Show in the U.S., will be recognizable but have “a new tone” that may not include the same kind of pun-filled innuendo the old show was known for.

Radio Times reports that the new season will be “free of the old-school innuendo and soggy bottom jokes that were familiar to fans of its BBC1 incarnation,” and cites an unnamed source who says that, in episode one, “There are no soggy bottom jokes.”

In its annual report, Channel 4 says the show will debut sometime “in the autumn.” At a press event, network executive Jay Hunt told journalists that, based on the first episode, she’s confident it delivers on what we expect from GBBO:

“I have seen the first episode and the first thing you think is that this is Bake Off but with an extraordinarily high calibre of contributors but with a slight Channel 4 feel to it.

It’s got a new tone to it; it’s got a new comic riff to it and I think that feels modern and future-facing. So it’s a show that a lot of people love but with a slight Channel 4 spin which is exactly what I hoped it would be.”

She also said, “Critically, Bake Off is mostly about the bakers, and the striking thing this year is the sheer calibre of the bakers and what they are pulling off.”

Considering that the puns were mostly Mel and Sue’s thing, it’s best that the new hosts don’t try to do the exact same thing. That said, it’s hard to imagine GBBO without those charming and cheeky jokes.

All reality blurred content is independently selected, including links to products or services. However, if you buy something after clicking an affiliate link, I may earn a commission, which helps support reality blurred. Learn more.

More from reality blurred

About the author

  • Andy Dehnart

    Andy Dehnart is the creator of reality blurred and a writer and teacher who obsessively and critically covers reality TV and unscripted entertainment, focusing on how it’s made and what it means.

Discussion: your turn

I think of writing about television as the start of a conversation, and I value your contributions to that conversation. We’ve created a community that connects people through open and thoughtful conversations about the TV we’re watching and the stories about it.

To share our perspectives and exchange ideas in a welcoming, supportive space, I’ve created these rules for commenting here. By commenting below, you confirm that you’ve read and agree to those rules.

Happy discussing!