After creating ads for fake reality shows earlier this year, PBS affiliate WNET/Thirteen is now making trailers for fake reality shows to call attention to bad reality television. They are kind of amusing, but the campaign is maddening.
Like the fake posters for shows such as “Bayou Eskimos,” “The Dillionaire,” “Knitting Wars,” and “Married to a Mime,” these trailers infuriate me, because WNET would rather condescend than produce quality reality TV itself, like it used to.
Watch all three commercials for “Clam Kings,” “Meet the Tanners,” and “Long Island Landscapers.” They were produced by an ad agency, CHI & Partners, but still: Imagine what Thirteen could do if it used its time, money, and creative energy to contribute to reality television rather than act superior to to the genre it gave birth to with An American Family.
Why not An American Family 2013 or The Real Downton Abbey? Though that would require more effort than just producing a poster and trailer.