Skip to Content

Pit Bulls and Parolees ratings double during special episode, so Animal Planet giving $50K

Last Saturday, Animal Planet launched its You Watch, We Give campaign, which raised money for the nonprofit organization featured on its reality series Pit Bulls and Parolees based on the number of viewers who tuned in. Ratings doubled for that episode, and the network is giving $50,000 to Tia Torres’ Villalobos Rescue Center.

Animal Planet said that 1.1 million people watched, and “the episode was the series’ highest rated episode to-date among most key demos.” The Washington Post reports that’s “54 percent more people than the show has averaged this season to date.”

That’s a pretty smart and awesome way to get people to watch a TV show, since it benefits both the network and a non-profit organization. This is part of the network’s ROAR, Reach Out. Act. Respond., which the network calls a “marketing initiative that is committed to making a positive impact on the lives of animals.”

All reality blurred content is independently selected, including links to products or services. However, if you buy something after clicking an affiliate link, I may earn a commission, which helps support reality blurred. Learn more.

More great stories

About the author

  • Andy Dehnart is the creator of reality blurred and a writer and teacher who obsessively and critically covers reality TV and unscripted entertainment, focusing on how it’s made and what it means.

Discussion

I value our community at reality blurred, which connects people through open and thoughtful conversations about the TV we’re watching and the stories about it.

Comment rules: My goal is for us to be able to share our perspectives and exchange ideas in a welcoming, supportive space. That’s why I’ve created these rules for commenting here. By commenting below, you confirm that you’ve read and agree to them.

Happy discussing!