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Kardashian Kard cancelled, fees refunded; Kardashians upset about “negative spotlight”

The 250 or so people who tried Keeping Up with the Kardashians by spending money via a prepaid debit card called the Kardashian Kard will get refunds for fees an attorney general called “outrageous.”

Reuters reported that University National Bank “halted sales of a prepaid debit card featuring an image of the Kardashian sisters, after Connecticut Attorney General Richard Blumenthal said the card carried ‘outrageous’ fees that unfairly targeted financially unsophisticated young adults.” The company will refund cardholders of the fees they paid and the balance on their cards.

Yesterday, the Kardashians severed their connection to the company via a letter published by TMZ [PDF] that says “The Kardashians have worked extremely long and hard to create a positive public persona that appeals to everyone, particularly young adults. Unfortunately, the negative spotlight turned on the Kardashians as a result of the Attorney General’s comments and actions threatens everything for which they have worked.”

It’s funny how the “negative spotlight” seems to be the only real problem here.

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  • Andy Dehnart is the creator of reality blurred and a writer and teacher who obsessively and critically covers reality TV and unscripted entertainment, focusing on how it’s made and what it means. Learn more about Andy.

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