Skip to Content

Big Brother’s higher ratings attributed to “rootable,” “fun,” not “completely hatable” cast

Big Brother ratings are up 6 percent from last summer and the show is regularly getting its highest demo ratings in years, which is evidence that there’s nothing else on TV–or that people like us are sticking around because we are desperately hoping something interesting will happen to validate all of the time we’ve wasted since early July.

But the increase in viewers has validated the producers’ decisions, particularly in regard to casting, which is what they attribute this season’s success to. Executive producer Allison Grodner told the AP, “You can have a rootable villain or a fun villain. You don’t want to necessarily have someone who is completely hateable.”

The AP adds that “[p]roducers last year learned the importance of casting characters that people enjoy following each week, Grodner said. She believes that’s been a big reason for its success at a point most shows are running out of steam.”

Of course, anyone who is watching this season knows that this cast is horrifically boring, especially compared to last season’s cast. What this sounds like is that the producers tried to cast a bunch of Jeff and Jordans (hence the inexplicable pimping of Rachel and Brendon’s absurd relationship) rather than a diverse cast, and I don’t entirely mean in terms of ethnicity, although that this cast is both pasty white and fundamentally similar to one another hasn’t helped anything.

A grown-up ‘Big Brother’ finds strong ratings [AP]

All reality blurred content is independently selected, including links to products or services. However, if you buy something after clicking an affiliate link, I may earn a commission, which helps support reality blurred. Learn more.

More great stories

About the author

  • Andy Dehnart is the creator of reality blurred and a writer and teacher who obsessively and critically covers reality TV and unscripted entertainment, focusing on how it’s made and what it means.

Discussion

I value our community at reality blurred, which connects people through open and thoughtful conversations about the TV we’re watching and the stories about it.

Comment rules: My goal is for us to be able to share our perspectives and exchange ideas in a welcoming, supportive space. That’s why I’ve created these rules for commenting here. By commenting below, you confirm that you’ve read and agree to them.

Happy discussing!