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Contender format sold to Thailand as kickboxing competition; other countries to come

Mark Burnett has sold The Contender‘s format to Thailand, where it will air not as a boxing competition, but as a kickboxing competition.

The spin-off will be called The Contender Muay Thai, and “will begin production later this year,” Variety reports. “The series will air on Channel 5 in Thailand; discussions also are ongoing with networks in Asia, Europe and Latin America.”

Mark Burnett said the show’s “format will fit perfectly with the international phenomenon of Muay Thai, and we have plans to bring the series to several other countries to orchestrate a true worldwide competition.”

‘Contender’ set to get new kicks [Variety]

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