Skip to Content

PBS announces Texas Ranch House cast, promotes show with MooTube

PBS’ next historical reality series debuts next Monday at 8, airing two hour episodes for four nights. The show’s site now includes profiles of the 15 participants, who are divided by their living quarters: the bunkhouse and the ranch house. Although the show’s six cowboys make a Brokeback Mountain comparisons inevitable, none of the cast members appear to be gay.

But PBS is looking to increase ratings by embracing something even hipper than cowboy-on-cowboy action: a viral web site.

To promote Texas Ranch House, PBS last week launched MooTube. The site that offers four streaming feeds from cameras attached to cows; there’s also a Pasture Blog and a Cow of the Day feature. Despite the similarities in their names, it’s nothing like YouTube; there are, alas, no shirtless teenage bulls lip syncing to Kelly Clarkson.

Texas Ranch House | Meet the Adventurers [PBS]
MooTube
MooTube.com Is First On-the-Hoof Mobile Entertainment Option [PBS press release]

All reality blurred content is independently selected, including links to products or services. However, if you buy something after clicking an affiliate link, I may earn a commission, which helps support reality blurred. Learn more.

More great stories

About the author

  • Andy Dehnart is the creator of reality blurred and a writer and teacher who obsessively and critically covers reality TV and unscripted entertainment, focusing on how it’s made and what it means.

Discussion

I value our community at reality blurred, which connects people through open and thoughtful conversations about the TV we’re watching and the stories about it.

Comment rules: My goal is for us to be able to share our perspectives and exchange ideas in a welcoming, supportive space. That’s why I’ve created these rules for commenting here. By commenting below, you confirm that you’ve read and agree to them.

Happy discussing!