MTV rejects Lauren Conrad’s new reality series for being “too high brow” or “not a perfect fit”
Former The Hills star Lauren Conrad’s new MTV reality series, which was announced last fall and was going to follow her creation of a fashion house, has been rejected by the network.
Rob Owen first reported that the show was dead, when an MTV publicist told him “The show isn’t moving forward on MTV.”
Lauren later said in a statement released to The Hollywood Reporter and others, “We sold a show to MTV, filmed it and are really proud of the final result. MTV felt the subject matter was too high brow for their audience and offered me the opportunity to change the show by incorporating more of my personal life. We agreed going into the project that this show would be an aspirational one, focusing on my career and my goals and not my personal relationships. We delivered the show that we sold and are sorry MTV didn’t feel their viewers were savvy enough to appreciate it.”
But MTV executive David Janollari told Entertainment Weekly that Lauren “did do a pilot. There were talks about whether we could somehow manage to put together a special based on that footage but that’s also a big question mark based on her interest in that and the finances. We love her! We would love her on our network!” He added that the show “was a great attempt but it just didn’t feel like a perfect fit for us now.”
In other words, Lauren and her blank stares are so 2006, and the extroversion of Jersey Shore is what’s in now.