NBC may resurrect non-celebrity Apprentice
Although the original Apprentice seemed all but dead thanks to the ratings success of the celebrity edition, the original version of the show may actually return to the network eventually.
NBC’s new executive vice president of alternative programming, Paul Telegdy, just told TV critics in L.A. that “there’s a way back to that.” He said that the charity component of the celebrity version is a
“peripheral benefit and feels of the moment,” and that NBC is “enjoying the success of the celebrity iteration.”
But he said, “of course there’s a way back to Apprentice 1.0,” which focuses on finding a job, a topic Telegdy said “will be relevant again.”
When a critic asked the question, I rolled my eyes and thought it was kind of ridiculous because the show was all but dead before the celebrity edition brought it back to life. You’ll recall that Trump quit after NBC delayed its decision following a lackluster sixth season, never mind Trump’s earlier anger over the Martha Stewart edition.