Summer reality show ratings lead to renewals
Summer reality TV shows are coming to a close over the next few weeks, and although I think they’re largely the “equivalent of high-fructose corn syrup: cheaper, ubiquitous, and similar in taste, at least until you compare it to the real thing,” they are doing well.
Last week, 12 of the top 20 shows were unscripted, and seven were genuine reality shows. The top show, America’s Got Talent, is drawing 10.8 million viewers, which is good but nothing compared to American Idol or even Survivor, which averaged 13.9 million viewers last season. Among people 18 to 49, eight of top 20 were reality shows, led by FOX’s Hell’s Kitchen 3 and So You Think You Can Dance.
As a result, networks have already renewed their summer staples. FOX has ordered Hell’s Kitchen 4 and So You Think You Can Dance 4, the leaders among viewers ages 18 to 49,
And NBC has ordered America’s Got Talent 3, which “is averaging 12.1 million total viewers” and leads the pack in terms of overall viewers, and Last Comic Standing 6, which “is averaging 6.7 million total viewers,” according to The Hollywood Reporter.
Meanwhile, “cable networks are also doing well with original reality shows,” Media Life reported last week. Ice Road Truckers “ranks No. 11 so far this summer among original cable programs,” and “close behind are shows like ‘Next Food Network Star’ and VH1’s ‘Charm School’”.