PBS will air The Wine Makers, giving the winner his or her own wine label

PBS is planning a competitive reality series based upon wine. The six-episode series, The Wine Makers, “will follow five people from diverse backgrounds as they learn the wine business” and “compete for a chance to launch their own wine label,” the San Luis Obispo Tribune reports.

The series will go into production late this year and air next spring. It’s produced by Doc City Productions, which will cast participants “from an application process that includes write-in essays and open casting calls at supermarkets and specialty stores such as Sur La Table, Fresh Fields, Best Cellars and Total Wines. There will also be online casting calls with Wine.com and print ads in Bon Appetit, Gourmet and Conde Nast Traveler magazines,” the paper reports.

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