United Airlines has produced a new safety video, following the trend of airlines making their safety demonstrations entertaining instead of ignorable. The video is a lot of fun, but it made me think of Virgin America’s video, which is truly awesome. It debuted on the airline’s planes late last year, and is produced by and stars lots of reality TV alumni.
American Idol semi-finalist Todrick Hall wrote the song and lyrics, while Emmy-nominated So You Think You Can Dance choreographer Christopher Scott created the dances along with Jamal Sims, who has appeared as a judge on RuPaul’s Drag U and choreographed on Dancing with the Stars and RuPaul’s Drag Race. The video was directed by Jon M. Chu.
There are 10 So You Think You Can Dance alumni among the 36 dancers in the video, and Virgin America’s creative director said in the airline’s announcement that the video includes “some of the best and brightest music and dancing talent.” Their talent and skill is definitely on display.