Twitter now has the power to save a Voice contestant

Reality TV competitions’ use of social media to cast votes takes another step forward tomorrow tonight, as The Voice will allow people on Twitter to save a contestant from possible elimination.

The “instant save” will apply to the three people in danger of being sent home, and will only be active for five minutes. This doesn’t entirely screw over those watching on the west coast, because the bottom three will be revealed on the show’s Twitter account, and fans there can then tweet to save an artist.

Any tweet with #voicesave and the artist’s first name will count, and the person with the most saves will be safe; retweets count, too. Here’s Carson Daly explaining all of this:

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about the writer

Andy Dehnart is a journalist who has covered reality television for more than 15 years and created reality blurred in 2000. A member of the Television Critics Association, his writing and criticism about television, culture, and media has appeared on NPR and in Playboy, Buzzfeed, and many other publications. Andy, 37, also directs the journalism program at Stetson University in Florida, where he teaches creative nonfiction and journalism. He has an M.F.A. in nonfiction writing and literature from Bennington College. More about reality blurred and Andy.