One celebrity says he’s been cast but Apprentice is still in limbo

The fate of The Celebrity Apprentice has been in limbo since late last spring and is still unclear; the show still doesn’t have a debut date or a cast at a time when it’s normally in production. However, at least one celebrity–Motley Crue’s Vince Neil–has said he’s been cast.

The Las Vegas Review-Journal reports that “Neil has been telling friends he’s heading for Donald Trump’s boardroom,” and also notes that there are rumors Miss USA 1995 Shanna Moakler has been cast. Neil has previously appeared on The Surreal Life and Skating with the Stars.

Meanwhile, NBC released a statement attributed to its reality exec, Paul Teledgy, to several trade publications. It said:

“We are on track to produce The Celebrity Apprentice as always planned, coordinating among New York City weather conditions, sponsor needs, and celebrities’ schedules.”

EW’s James Hibberd notes how strange that is (weather?!), but says “NBC insiders say the plan is indeed for the show to return for the franchise’s 14th cycle despite hitting some series-low ratings last season,” and also says that they insist it’s not weird that it does “not have an air date yet given the Winter Olympics is coming up first. But make no mistake: A lack of an official announcement that the show will return this late in the year is rather unusual — last year the show started shooting in October.” There’s also the fact that Trump has “viciously attacked others in the media since last season, including NBC Universal figures,” and only Trump’s legacy with the Apprentice brand that seems to keep him a part of it.”

Assuming they can scrape together a solid cast, I think the show will return, perhaps as a replacement for a cancelled show in the spring, or perhaps it will air in the summer. But if the ratings keep dropping, I wouldn’t be surprised if NBC cancelled it.

However, I’d still love to see Ivanka Trump take over the franchise.

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about the writer

Andy Dehnart is a journalist who has covered reality television for more than 15 years and created reality blurred in 2000. A member of the Television Critics Association, his writing and criticism about television, culture, and media has appeared on NPR and in Playboy, Buzzfeed, and many other publications. Andy, 36, also directs the journalism program at Stetson University in Florida, where he teaches creative nonfiction and journalism. He has an M.F.A. in nonfiction writing and literature from Bennington College. More about reality blurred and Andy.