How Mark Cuban changed Shark Tank’s requirement that companies give equity or profit to ABC, Mark Burnett

Shark Tank‘s first four seasons included an on-screen disclaimer that noted that “Sony Pictures Television, a designee of Mark Burnett, and ABC may receive equity in or a share of revenues generated by the businesses included in this program.” That was true whether or not the company made a deal, but it is no longer true, and has been retroactively reversed thanks to Mark Cuban.

Cuban already changed Shark Tank on camera, making the show more entertaining with his unexpected deals and willingness to engage and challenge both entrepreneurs and other sharks. He’s now changed the show behind the scenes.

As Jason Cochran first noticed, late last month, responding to a post by Robert Scoble that mentioned the requirement, Cuban wrote on Facebook (typos are original),

“Fyi, There is no additional equity or percentage of anything taken any longer. That was removed retroactively. I told them i wouldn’t come back this season if it wasnt.

To their credit all involved realizes thw quality of companies and entrepreneurs woukd decline if they didnt.”

ABC and Sony had no comment.

Review: Married at First Sight

Marriage At First Sight

In an era of Tinder and Grindr, instant acceptance or dismissal of a potential partner, or instant sex with another body, Married at First Sight offers the thrill of watching strangers deal with the very basics of relationships.

Beyond the headline-grabbing premise, the series has turned out to be a stripped-down, authentic exploration of something very interesting. Read the full review.

about the writer

Andy Dehnart is a journalist who has covered reality television for more than 15 years and created reality blurred in 2000. A member of the Television Critics Association, his writing and criticism about television, culture, and media has appeared on NPR and in Playboy, Buzzfeed, and many other publications. Andy, 36, also directs the journalism program at Stetson University in Florida, where he teaches creative nonfiction and journalism. He has an M.F.A. in nonfiction writing and literature from Bennington College. More about reality blurred and Andy.