NBC’s Voice promo during the Super Bowl: easily one of the best ads of the night

The ads that aired during the Super Bowl tonight were mostly misses, I think, from the Teleflora ad that insisted giving flowers results in receiving oral sex to the Fiat ad with faux semen, aired on the network that wouldn’t air a reality show with real semen. But I digress.

Some of the ads were good, but NBC’s promo department really hit a home run–er, got a touchdown–with this spot for The Voice. It’s perfection from start to finish.

discussion by

about the writer

Andy Dehnart is a journalist who has covered reality television for more than 15 years and created reality blurred in 2000. A member of the Television Critics Association, his writing and criticism about television, culture, and media has appeared on NPR and in Playboy, Buzzfeed, and many other publications. Andy, 37, also directs the journalism program at Stetson University in Florida, where he teaches creative nonfiction and journalism. He has an M.F.A. in nonfiction writing and literature from Bennington College. More about reality blurred and Andy.