On the day that the viewer voting begins, Fox announced that The X Factor has been renewed for a second season.
Although the show’s ratings aren’t anywhere near American Idol‘s, and although it has been “a disappointment” based on the bar that Simon Cowell set for his Idol knock-off, it is still doing well enough to come back again. Fox’s press release points out why:
“Over the course of the 20 hours that have aired, The X Factor has emerged as the No. 1 reality series on broadcast television this fall and is outperforming returning hits like Survivor by +27%, Dancing With the Stars by +38%, Amazing Race by +47% and The Biggest Loser by +104%. In addition, The X Factor is one of the top three new series and one of the top ten shows overall this season. Averaging more than 13 million viewers, The X Factor has significantly improved FOX’s year-over-year time period performance on Wednesday and Thursday nights among total viewers by +78% and +38%, respectively, and among Adults 18-49 by +37% and +41%. Additionally, thanks to The X Factor, FOX is now No. 1 among Adults 18-49 on Thursday nights for the first time in the network’s history.”