Ad buyers think American Idol is in decline, will fall from #1 this year or next

American Idol‘s reign at the top of the television mountain is coming to an end, according to the people who matter most: those who buy and place advertising.

Media Life surveyed media buyers and found that Simon Cowell’s “exit will hasten the show’s decline in the ratings,” and added that “88 percent chose Cowell” as the judge they’ll miss the most. “Just 11 percent chose [Paula] Abdul, who left last year, and fewer than 2 percent chose [Ellen] DeGeneres, who lasted just one season.”

Over half think that its time at number one will end after this year: “A fifth of respondents, 21 percent, think it will fall out of No. 1 this year, while 36 percent think this coming season will be its last. Another 27 percent give it two more seasons, this upcoming one and the next. Just 11 percent think it would be No. 1 for three more seasons,” according to Media Life.

Buyers: ‘Idol’s’ best days are behind it [Media Life]

Surprisingly, man not eaten alive on Eaten Alive

Eaten Alive

Discovery Channel’s happy family holiday special Eaten Alive aired Sunday, rewarding viewers for their two full hours of viewing by ensuring that they spent quality time in the company of others instead of wasting that time doing something else that might not have been as satisfying, such as buying things that have labels which accurately reflect their contents.


Winter 2015 reality TV debut schedule

winter 2015 reality TV schedule

Mark your calendars with all these upcoming reality TV show debuts, including Celebrity Apprentice, The Bachelor, and another season of MasterChef Junior, all of which kick off in early January.

There are also 20+ shows debuting in December--including the one-off return of The Sing Off. No winter break for reality TV.

about the writer

Andy Dehnart is a journalist who has covered reality television for more than 15 years and created reality blurred in 2000. A member of the Television Critics Association, his writing and criticism about television, culture, and media has appeared on NPR and in Playboy, Buzzfeed, and many other publications. Andy, 36, also directs the journalism program at Stetson University in Florida, where he teaches creative nonfiction and journalism. He has an M.F.A. in nonfiction writing and literature from Bennington College. More about reality blurred and Andy.