Bravo’s ratings are up even without Project Runway

Despite the loss of Project Runway, which performed much better on its new Lifetime home, Bravo’s overall ratings are up.

During “the week that ‘Project Runway’ made its season six premiere on Lifetime, Bravo actually ranked higher in primetime than it did the week that ‘Project Runway’ had its season five premiere on Bravo itself last July,” Media Life reports. It averaged 761,000 viewers during prime time, which made it the 25th most-popular cable network.

But “[l]ast week, the week ended Aug. 23, it averaged 952,000 total viewers, placing it at No. 21, according to Nielsen. That’s up almost 24 percent,” while among viewers 18 to 49, Bravo “rose from 447,000 viewers, ranking it 18th on ad-supported cable, to 616,000, boosting it to 11th place, an increase of nearly 38 percent. And among 18-34s, it went from 236,000, putting it at No. 14, to 314,000, pushing it up to No. 10, for an increase of 33 percent,” Media Life says, attributing this to Bravo’s “creating hip reality shows that skew toward younger viewers and can be spun off or knocked off into a franchise.”

For Bravo, no less sass in its strut [Media Life]

Survivor San Juan Del Sur's dark cloud is lifted

John Rocker

In its third episode, Survivor San Juan Del Sur improved significantly as John Rocker faced off against an Amazing Race villain. But the Exile Island reward challenge remains a drag on the series.


Why Dick Donato left Big Brother 13

Dick Donato

The Big Brother villain known as "Evel Dick" has finally revealed why he left the show during its 13th season: he learned he was HIV positive.

Also: Dick claims he had no choice but to leave the game.

about the writer

Andy Dehnart is a journalist who has covered reality television for more than 15 years and created reality blurred in 2000. A member of the Television Critics Association, his writing and criticism about television, culture, and media has appeared on NPR and in Playboy, Buzzfeed, and many other publications. Andy, 36, also directs the journalism program at Stetson University in Florida, where he teaches creative nonfiction and journalism. He has an M.F.A. in nonfiction writing and literature from Bennington College. More about reality blurred and Andy.