Ratings increase significantly after Big Brother’s move to Thursdays

CBS’ decision to move Big Brother 10‘s results shows back to Thursdays has paid off, as the show gained its own viewers and improved upon the ratings for the timeslot’s previous occupant. I was skeptical that would work, especially since ratings had just started to increase for the Wednesday results shows, but someone clearly knew what they were doing.

Overall, 6.45 million people watched Angie get evicted last Thursday, according to TV By the Numbers, compared to 6.33 million the week before, when it gained viewers from an all-time low.

The real news is that the show gained younger viewers, a 15 percent increase among viewers ages 18 to 49. According to Media Life, it was “up 28 percent over previous timeslot occupant ‘Greatest American Dog’s” average numbers in the 18-49 demographic, and the show improved on Greatest American Dog “from last week by 53 percent.”

Nielsen Ratings Thursday July 31: Big Brother Likes Thursdays, Flashpoint a Hit…With Older People [TV By the Numbers]
Big bump for ‘Big Brother’ in new slot [Media Life]

Review: Married at First Sight

Marriage At First Sight

In an era of Tinder and Grindr, instant acceptance or dismissal of a potential partner, or instant sex with another body, Married at First Sight offers the thrill of watching strangers deal with the very basics of relationships.

Beyond the headline-grabbing premise, the series has turned out to be a stripped-down, authentic exploration of something very interesting. Read the full review.

about the writer

Andy Dehnart is a journalist who has covered reality television for more than 15 years and created reality blurred in 2000. A member of the Television Critics Association, his writing and criticism about television, culture, and media has appeared on NPR and in Playboy, Buzzfeed, and many other publications. Andy, 36, also directs the journalism program at Stetson University in Florida, where he teaches creative nonfiction and journalism. He has an M.F.A. in nonfiction writing and literature from Bennington College. More about reality blurred and Andy.