Greatest American Dog debuts tonight

The summer’s second dog-themed reality competition debuts tonight as CBS kicks off Greatest American Dog at 8 p.m. ET (the first was the cheap, metaphor-heavy yet oddly watchable Animal Planet series Groomer Has It). On the show, “teams of dogs and owners from across the nation … will live together and compete against each other in challenges that put the owners’ ability to train their dogs to the test,” and they’ll be eliminated weekly by judges. The last team gets $250,000, as CBS gets even cheaper with its prizes.

The show is judged by Wendy Diamond, Allan Reznik, and Victoria Stilwell, and hosted by Jarod Miller, all of whom have one thing in common: you’ve probably never heard of them before. It’s produced by RJ Cutler, who usually produces classier, more meaningful, documentary-like shows such as American High and Black. White..

CBS is promoting the new series with supermarket displays that bark at you, dog walkers hired to walk around with advertisements for the show on them, and branded hot dog stands, according to a press release.

Here’s a preview of the show, one that emphasizes the conflict between the dogs and people over the actual challenges, which gives us an idea where the show’s going:

Greatest American Dog [CBS]
CBS is Going to the Dogs This Summer… [CBS press release]