VH1 planning celebrity magician series, search for P Diddy’s assistant

VH1 has announced two new celebrity-themed reality series. P Diddy will search for an assistant on one, while the other will feature celebrities doing magic.

The as-yet-unnamed P Diddy series “will track 20 finalists as they compete to land the job of a lifetime: personal assistant to Sean “P Diddy” Combs,” according to a Craigslist posting. The only real requirement is that contestants be at least 21, but the ad also says they “Must have a ‘whatever it takes’ attitude” and “need a big personality to stand out amongst the other candidates.”

The series will debut this summer, according to The Hollywood Reporter.

Meanwhile, Celebracadabra will be a series “in which seven celebrities vie for the title of ‘Best Celebrity Magician,’ attempting to learn and perform professional-caliber magic tricks,” the paper says. No word on the stars or a debut date.

VH1 is looking for Sean “P Diddy” Combs next personal assistant [Craigslist]
Hirschorn exits VH1 post, forms Ish [Hollywood Reporter]

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about the writer

Andy Dehnart is a journalist who has covered reality television for more than 15 years and created reality blurred in 2000. A member of the Television Critics Association, his writing and criticism about television, culture, and media has appeared on NPR and in Playboy, Buzzfeed, and many other publications. Andy, 36, also directs the journalism program at Stetson University in Florida, where he teaches creative nonfiction and journalism. He has an M.F.A. in nonfiction writing and literature from Bennington College. More about reality blurred and Andy.