Apprentice ratings improve slightly in new timeslot

On Sunday, The Apprentice 6 moved to a later timeslot, airing at 10 p.m. instead of 9. It was also preceded for the first time by Deal or No Deal, which moved to Sundays.

Among viewers ages 18 to 49, the show “averaged a 2.7 adults 18-49 rating,” and that is “its best rating since Jan. 28,” Media Life reports. It was helped by Howie Mandel, as The Apprentice “retained 82 percent of that [show's] lead-in and grew a tiny bit, from a 2.6 to a 2.7, in its second half hour.”

However, Variety reports that with 6.6 million viewers overall, Donald Trump’s series “was a distant third place in its first try in the 10 o’clock slot.” And the show debuted with a series low of 9.1 million viewers, so it’s lost quite a few viewers since then.

Big deal: NBC’s ‘Apprentice’ perks up [Media Life]
ABC back on top Sunday [Variety]

Review: Married at First Sight

Marriage At First Sight

In an era of Tinder and Grindr, instant acceptance or dismissal of a potential partner, or instant sex with another body, Married at First Sight offers the thrill of watching strangers deal with the very basics of relationships.

Beyond the headline-grabbing premise, the series has turned out to be a stripped-down, authentic exploration of something very interesting. Read the full review.

about the writer

Andy Dehnart is a journalist who has covered reality television for more than 15 years and created reality blurred in 2000. A member of the Television Critics Association, his writing and criticism about television, culture, and media has appeared on NPR and in Playboy, Buzzfeed, and many other publications. Andy, 36, also directs the journalism program at Stetson University in Florida, where he teaches creative nonfiction and journalism. He has an M.F.A. in nonfiction writing and literature from Bennington College. More about reality blurred and Andy.