Apprentice Tarek starts a “clothing company dedicated to outfitting Christian men in quality apparel”

The Apprentice 5‘s Tarek has started “[a] clothing company dedicated to outfitting Christian men in quality apparel.” If you’re a female pagan, you’d better find someone else to make your clothes.

Formerly best known for ruining the reputation of MENSA members everywhere by making stupid decisions and having Donald Trump ridicule him on national television, Tarek’s “commitment to spreading the Christian message has generated significant interest from the media and fans throughout the country,” according to a press release issued by his new company.

His commitmnet led him to co-found Lionheart Apparel yesterday. According to the company’s web site, it will offer “hats and t-shirts representing rare and distinctive Christian symbols” on “meticulously embroidered wool FlexFit caps and fitted cotton tees.”

“My belief young men are suffering from an identity crisis inspired the clothing line,” Tarek says in the press release. And if there’s anything a man with an identity crisis needs, it’s a wool cap and cotton t-shirt–fitted!–emblazoned with a rare Christian iconography.

Former ‘Apprentice’ Contestant Starts a Christian Apparel Company [press release]

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about the writer

Andy Dehnart is a journalist who has covered reality television for more than 15 years and created reality blurred in 2000. A member of the Television Critics Association, his writing and criticism about television, culture, and media has appeared on NPR and in Playboy, Buzzfeed, and many other publications. Andy, 36, also directs the journalism program at Stetson University in Florida, where he teaches creative nonfiction and journalism. He has an M.F.A. in nonfiction writing and literature from Bennington College. More about reality blurred and Andy.