Familiar faces inside the Big Brother 7 house have not resulted in an increased audience for the show; instead, they’ve actually repelled viewers.
The premiere episode was watched by 7.54 million viewers, which allowed CBS to win the hour on Thursday. But last year, 8.7 million viewers watched the first episode. And a year earlier, for the fifth season, 9.8 million viewers were watching by the show’s second week.
Worse, Big Brother 7‘s debut was “down 18% from last year in 18-49 (3.4/11), according to Nielsen. It was also off 24% from two years ago (3.7/13),” Variety reports. Apparently both young people and viewers overall don’t share our obsessive love for the Chenbot and the kingdom she presides over.
Meanwhile, CBS’ other big summertime reality show, Rock Star: Supernova, premiered to 5.3 million viewers Wednesday, and increased to 6.02 million viewers Thursday. Still, that’s a travesty considering how much better it is than American Idol. So You Think You Can Dance, however, easily beat that second episode with its results show, which was watched by 8.85 million people.