Three hours after Survivor Panama concludes on the Pacific coast, the network’s web site will offer the full episode for sale for $1.99. The episodes will be on the site until June, but purchase only allows you to view it for 24 hours, not to keep it forever and put it on your video iPod.
CBS president Les Moonves gets us all hot and bothered for this by basically saying they’re launching this just to “exploit content” and provide “a whole new revenue stream.” In a press release, he says, “Never before has primetime hit programming been available for a fee on a wholly-owned website. It’s been our strategy to exploit content across as many platforms as possible, and putting this hugely popular series online is a natural fit. This is not only a boon to fans of the show, who can now watch it at their leisure, but it also represents a great way to generate traffic for CBS.com while opening a whole new revenue stream for CBS.”
“Survivor Live,” the online talk show at CBS.com, will, shockingly, remain completely free.