Kristen: company ripped my bad ad idea.

Kristen: company ripped my bad ad idea.
The Kristen Kirchner-directed ad featuring a runner slathering body wash on his face will go down as one of the biggest disasters in Apprentice 3 commercial history. Kristen was even fired because of its horribleness. Now, though, a real company has produced an ad that’s similar, and Kristen has issued a press release to let the world know. Hysterically, the press release initially got the company wrong, claiming that L’Oreal was ripping off the idea; a correction notes that “that all references to ‘L’Oreal’ should read ‘Colgate-Palmolive’ as originally issued inadvertently.” The ad for Mennen Sport body wash, which was reviewed by TVgasm recently, is remarkably similar; watch it here (click one of the two buttons next to “Pub TV Mennen Sport”). In the release, Kristen notes that “[t]his is the first time in the show’s history that such a bold, unauthorized duplication of an idea originated by the cast has surfaced.” She adds, “I cannot help but recognize the flattery of L’Oreal copying our commercial concept; however, it is definitely overshadowed by the irony that Trump fired me in part because he considered our commercial, ‘terrible.’” Clearly, Kristen is still not over this; in her press release, she reminds us that she’s “completing production on a personally financed re-shoot of the Dove Moisturizing Bodywash commercial (featuring a brand new concept) that ultimately got her fired. The thirty-second spot continues to be shot on multiple, undisclosed Southern California locations and will be released in early May.”

Review: Married at First Sight

Marriage At First Sight

In an era of Tinder and Grindr, instant acceptance or dismissal of a potential partner, or instant sex with another body, Married at First Sight offers the thrill of watching strangers deal with the very basics of relationships.

Beyond the headline-grabbing premise, the series has turned out to be a stripped-down, authentic exploration of something very interesting. Read the full review.

about the writer

Andy Dehnart is a journalist who has covered reality television for more than 15 years and created reality blurred in 2000. A member of the Television Critics Association, his writing and criticism about television, culture, and media has appeared on NPR and in Playboy, Buzzfeed, and many other publications. Andy, 36, also directs the journalism program at Stetson University in Florida, where he teaches creative nonfiction and journalism. He has an M.F.A. in nonfiction writing and literature from Bennington College. More about reality blurred and Andy.