study says Queer Eye makes men shop.

study says Queer Eye makes men shop.
In one of the most bizarre studies ever conducted, Jericho Communications found that men are more likely to shop the day after they watch a new episode of Queer Eye for the Straight Guy. On Wednesdays, the men surveyed–the study doesn’t specify their sexual orientations–“were five times more likely to go shopping than women and 49% of those men said they shopped with another man, compared to less than 12% of men who shopped with other men any other day of the week.” Okay. But it gets weirder, because “the number one thing men shopped for on Wednesdays was haircare products,” and also on that day, “underwear sales by men nearly tripled.” Yeah. And the fact most likely to make Bravo execs spontaneously orgasm: “both men and women were twice as likely to spend more than $150 on a Wednesday following a new episode.” Jericho surveyed 2,654 people in seven major malls, and also found that “Carson Kressley was the number one celebrity that people would buy a product endorsed by.” However, Carson might not want to add that to his resume just yet: Number two was Calif. governor/terminator Arnold Schwarzenegger, followed by accused rapist Kobe Bryant; The Simple Life‘s “Paris Hilton was tied for number five with Ben Affleck.” Not all reality TV stars make people want to consume: American Idol‘s Ryan Seacrest was number four on the least-likely-to-buy list, while “[s]hoppers are least likely to purchase a product endorsed by famed bachelorette, Trista Rehn.” Luckily, The Bachelorette already signed her $1 million deal with ABC.

Frankie leads Big Brother's parade of delusion

Frankie on Big Brother

Heading into the finale, the delusion continues, with a re-appearance by evicted Frankie.

Related: The unwatchable cast of Fox's Utopia keeps yelling and screaming.


Shark Tank is getting a spin-off

Shark Tank

Companies that get deals on the show will be followed for this new spin-off.

Also: Before the show began, Shark Barbara Corcoran was cast and then replaced--but then she sent this amazing e-mail and won the job.

about the writer

Andy Dehnart is a journalist who has covered reality television for more than 15 years and created reality blurred in 2000. A member of the Television Critics Association, his writing and criticism about television, culture, and media has appeared on NPR and in Playboy, Buzzfeed, and many other publications. Andy, 36, also directs the journalism program at Stetson University in Florida, where he teaches creative nonfiction and journalism. He has an M.F.A. in nonfiction writing and literature from Bennington College. More about reality blurred and Andy.