ad package rate for American Idol 2 “highest [ever] for any reality show.”

ad package rate for American Idol 2 “highest [ever] for any reality show.”
Advertisers who want their product whored left and right on American Idol 2 will pay more than any advertiser has in history for a similar package on a reality TV show. FOX will charge $26 million for “an integrated marketing package,” more than doubling the amount charged by Survivor for similar product placement, according to Ad Age. Both Coca-Cola and Ford will return as advertisers for season two, but won’t pay the full price because they participated in the first season; FOX is currently seeking a third major sponsor.

Surprisingly, man not eaten alive on Eaten Alive

Eaten Alive

Discovery Channel’s happy family holiday special Eaten Alive aired Sunday, rewarding viewers for their two full hours of viewing by ensuring that they spent quality time in the company of others instead of wasting that time doing something else that might not have been as satisfying, such as buying things that have labels which accurately reflect their contents.

Winter 2015 reality TV debut schedule

winter 2015 reality TV schedule

Mark your calendars with all these upcoming reality TV show debuts, including Celebrity Apprentice, The Bachelor, and another season of MasterChef Junior, all of which kick off in early January.

There are also 20+ shows debuting in December--including the one-off return of The Sing Off. No winter break for reality TV.

about the writer

Andy Dehnart is a journalist who has covered reality television for more than 15 years and created reality blurred in 2000. A member of the Television Critics Association, his writing and criticism about television, culture, and media has appeared on NPR and in Playboy, Buzzfeed, and many other publications. Andy, 36, also directs the journalism program at Stetson University in Florida, where he teaches creative nonfiction and journalism. He has an M.F.A. in nonfiction writing and literature from Bennington College. More about reality blurred and Andy.