“7 UP’s new guy” debuts in commercials; was a star of The It Factor.

“7 UP’s new guy” debuts in first commercial; was a star of The It Factor.
On a late episode of The It Factor, now repeating of its entire season with two episodes every Sunday at 9 ET, cast member Godfrey (final bio on the page) learned he had been selected as the star of 7 UP’s new commercials. Slate’s Rob Walker analyzes the first commercial, finding “that he’s just like the old one” and discussing 7 UP’s selection of two black men for the comedic role.

about the writer

Andy Dehnart is a journalist who has covered reality television for more than 15 years and created reality blurred in 2000. A member of the Television Critics Association, his writing and criticism about television, culture, and media has appeared on NPR and in Playboy, Buzzfeed, and many other publications. Andy, 36, also directs the journalism program at Stetson University in Florida, where he teaches creative nonfiction and journalism. He has an M.F.A. in nonfiction writing and literature from Bennington College. More about reality blurred and Andy.