skip the product placement and just make the product a reality TV show.

skip the product placement and just make the product a reality TV show.
Commenting on the blurring of lines between ads and content, especially during reality TV shows, Slate’s Rob Walker proposes that we “stop fooling around and push the reality trend and the marketing-as-entertainment trend to the next level”–a reality TV show called Making the Brand.

about the writer

Andy Dehnart is a journalist who has covered reality television for more than 15 years and created reality blurred in 2000. A member of the Television Critics Association, his writing and criticism about television, culture, and media has appeared on NPR and in Playboy, Buzzfeed, and many other publications. Andy, 36, also directs the journalism program at Stetson University in Florida, where he teaches creative nonfiction and journalism. He has an M.F.A. in nonfiction writing and literature from Bennington College. More about reality blurred and Andy.